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Stitch LB

The Client

Stitch is a Bedfordshire-based craft and knitting accessory producer specialising in creating humorous clothing tags.

The Objective

Stitch were looking to create a defining brand for their fledgling company that stands out in the market. They aimed to achieve this by having a uniquely recognisable identity and a clear emphasis on design that comes across through their products and marketing chanels.

The Solution

I worked with their founder Ashley Millard to develop the company's branding and aesthetic. Their brand identity consists of a logotype, available in four colour-ways, and a vintage inspired floral pattern.

Designed to emulate the style of the 70's with large curvaceous bubble writing and paired with the irregular sans-serif Etna font, this brand reflects a fun and quirky approach to crafting and a celebration of simpler times.

A6 Flyer mockup 2 Cover mockup Label on Grey Material